More Information

AdOhio is the advertising and marketing affiliate of the Ohio News Media Association, the state trade association for more than 200 daily and weekly newspapers and local news websites. ONMA administers a full program of member services that includes: government relations and lobbying, publications, seminars and employee training, legal assistance, journalism education, and advertising services.

AdOhio was specifically created by the Ohio News Media Association to simplify the placement of advertising into newspapers serving local communities throughout the state.

Because AdOhio is fully part of the state newspaper industry’s trade association, we enjoy a unique relationship with every publication and website that we represent. As a result, AdOhio can deliver a complete range of ad placement services more dependably to our clients.

FAQ

Why should I advertise in the newspaper instead of through TV or radio?

More Ohioans use local newspapers and newspaper websites as their primary source of information about their communities than any other news source. *

At a time when many online and social media sites are being overrun with bots and generative AI content, newspapers offer advertiser a unique and powerful way to reach actual people. Newspapers continue to reach a vast audience, estimating 2.5 readers for every newspaper copy, according to the National Newspaper Association. When you factor digital advertising in newspaper websites, you can reach an even wider range of readers. (* 2025 Ohio statewide survey by Coda Ventures.)

Can you do digital and social media ads?

Yes, with deployment of a social media campaign, organic posts from advertiser’s Instagram, Snapchat, TikTok or Facebook pages are distributed as mobile ads on our trusted, brand-safe, publisher sites. They are served in-content on article pages within a mobile platform on banner display ads positions. We pull the advertiser’s social posts directly into content to post as display ads. Posts will run as a layer within the regular display ad flight, taking advantage of being within trusted content, as well as being cost-effective.

Will Adohio really do all the work for me?

Yes, we do everything. For our clients, AdOhio handles placement, billing, proof of publication, and for digital ads also provide audience metrics. We can also, upon request, even handle ad creation.